// the project
Directivos PLUS media outlet: news and analysis for management, marketing, finance, technology and HR, with newsletter and subscriber registration.
Project with Marketinet. Divi + Avanti theme, with custom plugins (directivo-plus, brainblog, brain-conkit) for content verticals, whitepapers and lead capture. User Registration + Popup Maker for registration/login and newsletter conversion. CleanTalk anti-spam. B2B media case: segmented content + daily subscription funnel.
// the challenge
B2B media outlet with many content verticals and a daily newsletter as the business model.
// the solution
Divi with avanti theme and three custom plugins (directivo-plus, brainblog, brain-conkit) for verticals, whitepapers, and lead capture. Registration and login with User Registration, newsletter conversion with Popup Maker, and CleanTalk against spam. Built for Marketinet.
// technical stack
