// the project
An online therapeutic Pilates platform featuring a course catalog organized by pathology and goal, powered by a full LMS and recurring subscription sales via WooCommerce.
Built on WordPress with the efor theme + child theme, Elementor, and Jet Elements/Jet Popup. The digital product runs on Tutor LMS / Tutor Pro (courses, my account, progress tracking) paired with WooCommerce + WooCommerce Subscriptions for recurring class sales. WPForms and WP User Avatar handle lead capture and account management, while Jet Popup and theme shortcodes drive conversion. A textbook LMS + membership case study: transforming a functional recovery center into a full online academy for therapeutic Pilates targeting conditions such as fibromyalgia, osteoarthritis, herniated discs, and pelvic floor dysfunction.
// technical stack
