// the project
Wellness coaching website centered on mindful pauses and functional breathing, offering 1:1 sessions, corporate programs, online course delivery via LMS, and integrated appointment booking.
Project developed in partnership with BMD Creatives. Built on the efor theme with a child theme, Elementor, and Jet Elements / Jet Popup for layout and interactive layers. Amelia Booking handles session scheduling — including a free introductory session — while Tutor LMS + Tutor Pro powers the e-learning catalog. WooCommerce + WooPayments manages all payment processing for both digital products and bookings. Additional stack: Contact Form 7 for lead capture, Jetpack for site health, and engagement plugins (Top 10, I Recommend This) to surface popular content. The core conversion funnel is: lead → Amelia booking (free or paid session) → digital product upsell via LMS / WooCommerce.
// technical stack
